Behavior Change for Good
Changing behavior is hard. Generating engagement, increasing adherence, improving retention, maintaining growth — online or offline, it doesn’t matter. It’s hard. The good news? Behavioral Design makes it easier.
That is what I do — I am a Behavioral Strategist specializing in helping organizations apply insights from Behavioral Science and Behavioral Economics to fuel habit formation and digital behavior change. I want to make the world a better place, one good habit at a time. To that end, I advise value-driven organizations make their products and services better using the latest Behavioral Design tools and insights.
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